The main color of the inscription was and remained Atlantis green (# 61CB2B). He also has several differences first of all, changed angles and proportions. The second similar font is Chevin ExtraBold. The first thing that catches your eye is the different arrangement of the strokes in the letter “k.” In addition, the logo uses a lowercase “i” without a dot.
It is very similar to RM Playtime, although it differs in small details. The most important thing about the Kik Messenger wordmark is the font, which predetermined the appearance of the lettering. Realizing its importance in the identity system, MediaLab did not change the design because it wanted to preserve the good graces of old users and emphasize the stability of the platform. Now the logo is associated with the main functions of an online chat, for registration in which you do not need to provide a phone number. But even that was enough to make the app recognizable. It has no additional graphic elements – just a short word and a dot on the background of a white square with rounded corners. This is a wordmark with nothing extra: the inscription focuses on the program’s name, and the dot at the end makes the design clear and concise.The Kik Messenger badge is in line with the concept of minimalism that has become fashionable in recent years. Green became the main color of the brand lettering and the dot at the end.Īll versions of Kik designed for different operating systems ( Amazon, Windows Phone, Android, iOS) share a common recognizable logo. 2017 – todayĪfter the sale of the application, all the changes that the new owner made to the visual identity is a color change. The lawsuit is related to the sale of cryptocurrency in 2017. We can say that the new owner saved the application from closing because Ted Livingston was going to get rid of the troubled startup that led to the proceedings with the SEC. Even after the MediaLab holding bought the messenger, it did not change and experimented with it.
The only thing that remains static is the logo, which contains a green “Kik” lettering with a blue dot at the end. The interface design is improved after each update. The debut launch of the utility took place in 2010. The program allows you to anonymously send and receive text, video, photos, for which it uses a Wi-Fi network or a smartphone tariff plan. It is designed for mobile devices and runs on two systems – iOS and Android. Kik Messenger is a Canadian instant messaging app with free distribution.
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